Telling better stories.

StoryPlace was founded to be a better social media app. Rather than encouraging photoshopped imagery and reactive behavior, the app was designed to be a text-first storytelling platform that would promote empathy, reflection and community building.

Client suspected their current developer was overcharging for an underperforming product.

Work Performed

Product strategy, User research, User flows,
Wireframes, UX Design

Industry

Social Media and Community Engagement

Technology

Product strategy, User research, User flows,
Wireframes, UX Design

Focus

  • Product-market fit with in-depth user research

  • Redefine product and development strategy

  • Prioritize features

Complete re-architecture of the app with focus on platform, user and language accessibility.

Created a solid product roadmap and new dedicated engineering team.

Platform expanded to include:

  • English & Spanish Interface

  • Spanish, English, French, Italian, German and Portuguese story translations

45%

increase in Daily Active Users (DAU)